Matomo AlternativesWeb Analytics Services and other similar apps like Matomo

Matomo is described as 'Self-hosted GPL-licensed analytics with advanced privacy, customizable reports, insights on visitor languages, search keywords, and real-time traffic sources' and is a very popular Web Analytics service in the development category. There are more than 100 alternatives to Matomo for a variety of platforms, including Web-based, SaaS, Self-Hosted, Windows and iPhone apps. The best Matomo alternative is Rybbit, which is both free and Open Source. Other great apps like Matomo are Google Analytics, Plausible Analytics, GoAccess and Vince.

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Alternatives list

  1. Rybbit icon
     24 likes

    Rybbit is the modern open source and privacy-friendly alternative to Google Analytics. It takes only a couple of minutes to set up and is super intuitive to use.

    56 Rybbit alternatives

    Cost / License

    • Freemium (Subscription)
    • Open Source (AGPL-3.0)

    Application type

    Platforms

    • Online
    • Software as a Service (SaaS)
    • Self-Hosted
    • Docker
     
    • Rybbit is the most popular Web-based, SaaS & Self-Hosted alternative to Matomo.

    • Rybbit is the most popular Open Source & free alternative to Matomo.

    • Rybbit is Freemium and Open SourceMatomo is also Freemium and Open Source
  2. Google Analytics icon
     277 likes

    Google Analytics provides in-depth insights into website traffic through Advanced Segmentation, Custom Reporting, and Motion Charts. Free for advertisers, publishers, and site owners, it simplifies complex features for better ad targeting, enhanced marketing strategies, and improved website conversions.

    257 Google Analytics alternatives

    Cost / License

    • Free
    • Proprietary

    Application type

    Platforms

    • Online
    • Android
    • iPhone
    • Android Tablet
    • iPad
     
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    Comments about Google Analytics as an Alternative to Matomo
    emanueledecandia
    Positive
    0

    GA4 It has more in-depth analysis features with less need for data, it can be integrated into most web analytics and advertising solutions.

    Matomo Icon
    Google Analytics icon
    • Some users think Google Analytics is a great Matomo alternative, some don't.

    • Google Analytics is the most popular Android, iPhone, iPad & Android Tablet alternative to Matomo.

    • Google Analytics is Free and ProprietaryMatomo is Freemium and Open Source
  3. Simplifies web analytics with open-source design prioritizing privacy. Less than 1KB, no cookies, GDPR compliant. Quick insights without complex reports. User data stays private and under control, offering transparent tracking. Lightweight for faster site performance.

    108 Plausible Analytics alternatives

    Cost / License

    Application type

    Platforms

    • Online
    • Self-Hosted
    • Software as a Service (SaaS)
     
  4. GoAccess icon
     67 likes

    Open source real-time web log analyzer and interactive viewer that runs in a terminal in *nix systems or through your browser.

    60 GoAccess alternatives

    Cost / License

    • Free
    • Open Source (MIT)

    Application type

    Platforms

    • Mac
    • Windows
    • Linux
    • BSD
    • Cygwin
    • Docker
     
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    7
    • Most users think GoAccess is a great Matomo alternative.

    • GoAccess is the most popular Windows, Mac & Linux alternative to Matomo.

    • GoAccess is Free and Open SourceMatomo is Freemium and Open Source
  5. Vince icon
     11 likes

    This platform offers a privacy-friendly, self-hosted alternative to Google Analytics, featuring automatic TLS support, event and outbound link tracking, file download monitoring, 404 tracking, and public dashboards. Zero dependencies and unlimited site management make it scalable and easy to use.

    Cost / License

    Application type

    Platforms

    • Mac
    • Linux
    • Self-Hosted
    • Docker
     
  6. umami icon
     23 likes

    Umami is a self-hosted web analytics tool that emphasizes simplicity and privacy. It's a free, open-source alternative to Google Analytics and other paid services, collecting only essential metrics viewable on a single page.

    68 umami alternatives

    Cost / License

    • Freemium (Subscription)
    • Open Source (MIT)

    Application type

    Platforms

    • Online
    • Self-Hosted
    • Cloudron
     
  7. GoatCounter icon
     35 likes

    GoatCounter is an open source web analytics platform available as a hosted service (free for non-commercial use) or self-hosted app. It aims to offer easy to use and meaningful privacy-friendly web analytics as an alternative to Google Analytics or Matomo.

    64 GoatCounter alternatives

    Cost / License

    • Freemium (Subscription)
    • Open Source

    Application type

    Platforms

    • Online
    • Self-Hosted
    • Software as a Service (SaaS)
     
  8. Prisme Analytics is an Open Source, privacy-focused and progressive analytics service.

    Cost / License

    • Freemium (Subscription)
    • Open Source (AGPL-3.0)

    Application type

    Platforms

    • Online
    • Self-Hosted
    • Software as a Service (SaaS)
     
  9. Medama icon
     7 likes

    Medama Analytics is an open-source project dedicated to providing self-hostable, cookie-free website analytics. With a lightweight tracker of less than 1KB, it aims to offer useful analytics while prioritising user privacy.

    Cost / License

    Application type

    Platforms

    • Self-Hosted
    • Docker
     
  10. Open Web Analytics - Web Analytics – Open Source Web Analytics Framework

    The Open Web Analytics (OWA) framework provides a generic set of PHP and HTTP APIs that application developers can use to integrate web analytics into any application. The Framework also has built-in suppor.

    Cost / License

    Application type

    Platforms

    • Self-Hosted
     
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    9
  11. Clicky icon
     43 likes

    Privacy-focused Clicky delivers real-time analytics with action tracking, heatmaps, engagement and path analysis, data export, and uptime monitoring. Ideal for marketing and web admin teams monitoring visitor traffic and brand mentions.

    Cost / License

    • Freemium (Subscription)
    • Proprietary

    Application type

    Platforms

    • Online
     
12 of 167 Matomo alternatives